The big data heads were swimming in nirvana this week during Strataconf in New York. I dipped in and out of sessions when I could (time differences and headphones being the normal issues).
One of the interesting points was the half life of a link to content when it’s posted on social media, the bit.ly team calculated their links have a half life of 2.8 hours. Not a lot but when you think of the volume of data is generated by social media it actually makes sense.
So there’s a few questions that it raises in my mind:
- As more content is produced how the with this time period decrease? At what point will the half life of a link be an hour for example?
- Where’s the peak? At what point will content creators reach a plateau of content creation?
- What’s the life of a status post? If links are currently 2.8 hours, what’s the half life of a status update?